Why does Ethan's social standing change?

His parents reveal a massive hidden fortune after his wife leaves him.

After Divorce, My Poor Parents Turned Out to Be Billionaires

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After Divorce, My Poor Parents Turned Out to Be Billionaires — A discarded husband learns his supposedly poor parents control a vast hidden fortune just as he grows close to a woman secretly born into wealth.

Ethan suffers public disgrace when his wife abandons him for greater wealth, only to reconnect with parents he believed were struggling. Their sudden revelation of immense hidden assets flips his social standing overnight. Simultaneously, he forms a bond with Emma, who navigates Manhattan's elite circles while burying her true identity as a wealthy heiress. The city's power brokers dismiss both as vulnerable outsiders, unaware that each commands resources the other cannot see. Their parallel deceptions set up a collision where perceived weakness masks extraordinary leverage.

Quick answers

Why does Ethan's social standing change?: His parents reveal a massive hidden fortune after his wife leaves him.
What is Emma hiding from Manhattan's elite?: Her true identity as a wealthy heiress.